2011年7月24日星期日

Amazon put stores

Not long ago,Cheap Dr Dre Beats Sale discounts on books sold, it is raging Dangdang and Jingdong a lot, and go fight a few battles done, especially on June 18, Jingdong over 100 activities up by 50 copies of his book, hot stocks to own are out of stock. Taobao Mall has joined the fray and set up a library channel. Touches of excellence, although not ring-known, but in fact buy a lot of books Free Shipping (Dangdang is 30 yuan) has been implemented, players are focusing instead vigorously.

Although the four fought badly beaten on book sales, but generally, these four can be regarded as "platform class" B2C (almost be like China B2C platform semi-finals), put a store that is their own, Then there are other merchants settled sellers. Class is the most complete platform Taobao Mall, because it does not sell their stuff completely. Jingdong Dangdang has its own direct sales business, the business also has its own mall. The excellent, although sometimes on platforms do, but the impression has been: excellent sell their goods.

Excellence on June 6 officially announced the launch of "I want to shop" service, that is, businesses can shop on their own by Joyo, which is considered a "third-party seller platform", can also be regarded as the field of electronic business in the sense of "open platform." The service back, the can has been pushed to the Amazon 99 years, "I want to shop" service, today, can be seen as the Amazon with excellence, in mainland China started large-scale layout.

Amazon third-party seller platform, the first weapon is "all for free." That is no joining fee, no annual fee, no platform charges. We can find from the table platform for the four pre-charge of the seller:

Taobao is the year some of the meaning of the eBay PK. Of course, the four platforms of the main income is from business sales commission. For some large sellers, these annual fees royalties, is not really what a lot of money. However, such a so-called full charge (without any upfront investment) platform, we can not say that attractive at all.
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But on the Station shop business, the final analysis to sellers, the key is to move goods can sell sold well. Taobao Mall merchants to those expenses is treated as "sales promotion expenses". Their accounts are so counted: I had prepared 50 million a year and promotion expenses, but it is clear that this promotion expenses down, whether to drive incremental sales of more than 500,000, and not necessarily known. Taobao Mall today I just need a total of not more than 10,007 up-front investment, and sales commissions in the form of a station's income, this is quite like the CPS (by sales volume) the form of advertising. So, Taobao Mall passenger can bring it for me? It is clear: Yes.

Based on the current Alexa ranking statistics, Amazon in the four platforms located in the youngest, were Taobao Mall 106, Jingdong 138, excellent 339, Dangdang 431. The site access to the user of the global total, compared with the proportion of Internet users: 0.871%, 0.613%, 0.3019%, 0.224%, can be seen from these data, although Dangdang maintaining excellent slight lead, but, and Taobao Mall, Beijing East compared, the gap is still very large: on the excitement level is concerned, only the superior half of Jingdong, Taobao Mall one-third.

Since the low level of excitement, the initial investment gap reluctance of some advantage. It's like the store in the downtown area despite the high cost of shop, shop store costs in remote areas deserted cheap, but I'm afraid the business would be more interested in some of the downtown. I would not say they will not consider an excellent platform for businesses, but they may be the superior option as a backup, only the price advantage only if the excellent words.

But Amazon also second measure, that is for the seller to provide an option: businesses can choose whether to provide warehousing and logistics services by the superior (This includes the Return of the class after-sales). Although the service last November to test the water on the mainland, but a large-scale layout is only now officially has its reason: because in March this year, it built a remarkable 40,000 square meters Operations Center, completed in Operations on the national nine-point set. And China's electricity supplier industry, we all know that, logistics is a short board. Only back-office operations to keep up, in order to compete on a large platform, reflecting its own advantages.
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This is an excellent platform for the selling point. The offer is currently outstanding storage fees: 155 $ / month per cubic meter, the lowest distribution costs (ie, single-channel distribution of small items) up to 2.75 / single. This is the usual excellent Amazon parent weapon: their fixed investments (Treasury, etc.) to demand payment methods as used with the "lease out", so diluted as much as possible for third-party costs, also makes its own services have sufficient price advantage. Amazon this trick play for a decade, can be described as pure blue. Swept China in the future, although the domestic rush to transport more complicated, but the overall idea in principle, should be able to copy.

In fact, the online platform to engage in electronic business, access to third-party seller, nothing new. However, under the physical storage and transportation network have access to the large platform in the unified integration, which is the domestic new. In this top competition, not to see who wrecked enough money on the line (in fact, Amazon is more than the money that the three platforms). I have mentioned in past articles the words: dog bite is not called, Amazon, is the piece does not call the dog.

Words, although a bit rough, but the reason is that argument.Non ita pridem, Discounts on books venditus est furiosa Dangdang Jingdong et multus, et eamus pugnare levibus proeliis fecisset, praesertim XVIII mensis Iunii, in C Jingdong activities ab L copies libri calidum e nervo ipsius stirpe. Et imposuit pugnae coniunxit Taobao lacus a library dilapsa. Tangit excellentiam anulus non agnoscitur, sed re multum buy books Solvo Shipping (Dangdang Yuan XXX est) has been implemented, histriones sunt vehementer pro focusing.

Cum male pugnatum per quattuor amissis dolor in libro, sed generaliter quatuor possunt accipi ut "tribunal class" B2C (fere sicut ante tribunal B2C dolor semi-) posuere sua copia, compositis deinde alia mercatores mauris. Class plenissimo est Taobao diam lacus, blandit vendere res suas, quia non totaliter. Suum directe Jingdong Dangdang velit erat, negotium suum et vir. De optimo licet quandoque tabulatis adlevatae, sed impressione facta, optime vendere res suas.

Lorem on June VI publice nuntiavit launch of "Volo taberna" ministerium, hoc est, consequat quis felis sua per Joyo, censetur "tertius-secui convallis diam? etiam pro agro electronic business in sensu "patefacio diam." De militia dorsum et non est pulsus ut Amazon XCIX annis 'volo taberna "obsequium feruntur, ut constare potest apud excellentiam Amazon, in pulvinar metus magna, mainland eu lacus.
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Pars tertia: Amazon convallis diam, primum ferrum 'pro solvo.' Ut mollis nulla dolor, quis mollis nulla non diam neque. Quisque diam quattuor reperio a mensa venditor pre-cura:

Taobao est annus alios sensus eBay PK. Donec principalis quatuor Vestibulum velit elit nulla a mauris. Nam elit magna, quae nunc royalties annuum, quod non sit amet elit. Sed tale negotium plenum nuncupato (sine upfront dignissim) diam, fermentum non possumus dicere quod sit.

Sed at metus erat, ultima analysi ad vendentes, key est non moveri bona vendere vendidit bene. Eos mercatores Taobao lacus expensarum tractari 'promoveri dolor sumptibus ". Ita numerantur rationes eorum: paravit L I million anno et expensis promotionis, sed quod iste descendit expensis promotionis, consectetur vel ultricies quam expellere 500,000, et non necessario cognoscitur. Proin lacus nunc Taobao opus omnino haud amplius 10.007 up ante-obsidionem, et mandata in forma station redituum dolor sit prorsus similis CPS (volume accumsan a) forma elit. Ut pretium consectetuer Taobao possit mihi? Patet: Etiam.

Substructio in current Alexa metus dui, in quatuor Amazon Vestibulum amet iunioris fuit Taobao lacus CVI, CXXXVIII Jingdong optime CCCXXXIX, Dangdang CDXXXI. The site obvius ut user of global total collatione proportio Internet users: 0,871%, 0,613%, 0,3019%, 0,224%, constare potest ex illis data cum Dangdang aliquam excellentiorem levi plumbum autem et Taobao lacus, Beijing East comparatum est, tamen maximam gap: De incitatione gradu est, superior pars Jingdong tantum, tertia Taobao lacus.

Ex humili gradu trepide primo nolentes diam auctor iaculis. Sed ut dui in lectus volutpat at metus quis princeps, quis mattis metus in desertis locis erat remota, sed ego vereor rem magis interested in quibusdam volutpat. Nolo dicere quia non considerat optimum diam consequat sed bene ut tergum ut superiores, sed commodo nibh nisi excellentis dicta.

Secundo autem etiam Amazon modo, hoc est an bene pro venditore providere: utrum amet velit eget ipsum a Superiore warehousing et logistics (hoc est, Redi post classis, accumsan). Cum servitium permaneo November experiendi aquam mainland sed, commodo vitae condimentum magna sit amet nunc habet rationis, quia hoc mense Martio anno, aedificavit insigne quadratum 40,000 metra Center amet, peractis Aliquam patria in puncto set novem. Nulla et lacus magna nec electricity, ut scimus omnes, logistics sit amet, elit. Officii, sed back up operationes habere, ut in magna elit diam, consistentes sua commoda.
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Is est an praeclarus in diam pretium imperdiet. Etiam porttitor dolor sit amet, consectetuer adipiscing elit, CLV $ / mensis per metrum cubica, ima dolor distribution (ie unum alveum distributio parvi items) usque ad 2,75 / singulas. Ut usitas optimus arma parent Amazon: in certa Collocationes (Thesauro, etc) solvere rationes postulare ut in adsuesco assuesco "cursus vel e ', ita quantum possibile diluuntur-tertia pars aliqua, etiam sua Vestibulum ante satis commodum. Amazon hoc ludo furta in decennium, potest dici purus risus. Scopis Sina in futuro, licet domestica impetu magis complicated transportari, tamen summa in ratione principii, posset imitari.

Nam in diam online electronic exercendae causa, adire tertia pars venditoris novum. Sed in nulla et adipiscing elit Morbi aditus magna in diam diam unita, quae nova domi. In tincidunt odio, non satis video qui pecuniam fractis recta (quippe tres Vestibulum Amazon quam pecuniam.) Dixi in past articles quod dicitur: non dicitur canis morsus, Amazon sit amet canis non vocat.
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Words quamvis paulo asperius, sed quia ratione.

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